Have you ever heard of the term social media? If you have not, then I am pleased to at least introduce you to this concept.
Social media phenomenon has been around since the advent of Web 2.0 – again this might be a new term to you. We have been exposed to Web 1.0 since the dawn of Internet, where content on the Internet are created primarily by businesses, webmasters and gigantic Internet portals such as Yahoo! and MSN.
With Web 2.0, there exist another side to the equation – user-generated content. Previously, content lying around on the Internet cannot be controlled by us. Pathetic aiy? Good news is, with advancement of technology, many user-generated and user-centred sites have popped up like mushroom after rain (translate that to Malay yourself). These include high profile sites like Facebook, MySpace, Friendster (sadly, nearing its end), and so on.
It all started when weblogs, or popularly called ‘blogs’, became mainstream. Previously the domain of geeks and Internet lovers, now even grandpa’s and grandma’s have blogs. The growth of blogs around the world is unprecedented. The fact that you are reading this shows that you might have caught up in the blog ‘tsunami’ too.
So you have blogs, you connect with friends in Facebook etc.. that is great, of course. My task here is to introduce you to various social media sites that you might not know.
Now what is social media exactly? Well according to Wikipedia -
Social media is online content created by people using highly accessible and scalable publishing technologies. Social media is a shift in how people discover, read and share news, information and content; it’s a fusion of sociology and technology, transforming monologues (one to many) into dialogues (many to many) and is the democratization of information, transforming people from content readers into publishers. Social media has become extremely popular because it allows people to connect in the online world to form relationships for personal, political and business use. Businesses also refer to social media as user-generated content (UGC) or consumer-generated media (CGM).
This means people power! The democratisation of information, as they call it, enables users like you and me, to determine what is ‘happening’ on the web and what is not. Users now determine what they like, what they want to see, and they are the main force in voicing out opinions and belting out creative, genuine and sometimes funny user-generated content. Youtube is a huge testament to this (yes, some of you are addicted to it.)
Of course, social media are not limited to that. There are many sites that you might not know and I shall introduce them in the coming posts. Examples include sites like StumbleUpon, Digg, Reddit, Twitter and many more.
Thank you for reading!